The Apple App Store is experiencing an unprecedented surge in new app submissions, largely attributed to the proliferation of AI-powered “vibe coding” tools. According to reports, there has been an astounding 84% increase in submissions within a single quarter – the most significant jump observed in the past decade. This massive influx is severely testing Apple’s app review infrastructure, causing a dramatic extension in approval times. What once typically took approximately 24 hours for an app to get reviewed and approved now stretches to an estimated 30 days, highlighting the immense pressure on Apple’s systems as it grapples with this new era of AI-assisted app development.
