According to Russian Presidential Press Secretary Dmitry Peskov, online platforms such as social media and marketplaces like Wildberries and Ozon frequently offer small and medium-sized businesses more comprehensive and valuable information compared to traditional economic publications.
Peskov highlighted that platforms like Wildberries and Ozon provide detailed analytics on product categories, audience demographics, and more, often surpassing the information found in traditional economic media. He shared this perspective with `Expert` magazine.
He further explained that the media landscape is currently influenced by the trend of technological advancement, which significantly accelerates information transmission. News is published instantaneously. This drive for immediacy naturally causes media outlets to adopt shorter, simpler messages that are currently in higher demand.
This transformation alters the fundamental nature of media work, with a `reporter format` of information delivery, emphasizing speed and conciseness, now being the dominant trend, according to Peskov.
